Archive & Paper Database | Vindhyan Bloom Research Journal

DOI Assignment: From January 2026 onwards, every paper published in Vindhyan Bloom is assigned a unique Digital Object Identifier (DOI). Earlier issues are being digitised progressively. · Submit for July 2026 Issue →

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April 2026

Vol. 15 · Issue 2

Ecological Cognition and Behavioural Adaptation: Rethinking the Mind–Environment Interface

Dr. V.G. Sadh , Associate Professor
IPS Academy, Institute of Engineering and Science

VB-2026-0001 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19662597

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4 0

Smart or Swayed? The Role of Behavioral Biases, Financial Literacy, and Robo-Advisory Adoption in Shaping Investment Decisions

Neha Burhanpurkar , Research Scholar
Shri Vaishnav Institute of Management and Science, Indore
Co-authors: Dr. Kshama Ganjiwale

VB-2026-0002 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19709200

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4 0

From Screen to Stream: How the Pandemic Accelerated India’s OTT Boom

Dr. Ruchita Shandilya , Associate Professor
SRGPGPI Gujrati Professional, Indore

VB-2026-0003 Vol. 15 | Issue 2 April 2026 https://doi.org/ 10.5281/zenodo.19709348

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1 0

A Study on Emerging Trends and Challenges in Talent Acquisition and Retention in IT Sector

Dr. Kshama Ganjiwale , Professor
Shri Vaishnav Institute of Management and Science, Indore

VB-2026-0004 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19709421

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1 0

Understanding the AI Readiness among Faculty Members and Students in Higher Education

Dr. Khushboo Jain , Assistant Professor
Shri Vaishnav Institute of Management & Science, Indore
Co-authors: Bhavana Jain

VB-2026-0005 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19709508

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AI in Employee Engagement and Performance Analytics

Dr. Shweta Ramchandani , Visiting Faculty
International Institute of Professional Studies, DAVV, Indore

VB-2026-0006 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19709720

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1 0

Work – Life Balance and Its Effect on Employee Productivity among Nurses

Majeti Lohitha Naga Sree , Student
K L University,Vaddeswaram, A.P

VB-2026-0007 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19709777

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Green Marketing Strategies And Their Impact On Consumer Perception Of Ecommerce Businesses In India

Krittika Das , PhD Scholar
Dept of English, Techno India University, W.B.

VB-2026-0008 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19709844

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Retailer’s Perception Towards E-Banking in Emerging Mode of Business

Dr. Sonu Agrawal , Associate Professor
Apex Institut of Management and Research, DAVV, Indore
Co-authors: Megha Agrawal

VB-2026-0009 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19709937

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उच्च शिक्षा में ऑनलाइन शिक्षा का महत्व: एक समग्र एवं विश्लेषणात्मक अध्ययन

डॉ. मनीषा टोंके , प्राचार्या
श्री सिद्धि विनायक कॉलेज, महू, मध्य प्रदेश

VB-2026-0010 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19710097

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Service Quality Management: A Predictor of Customers’ Delight With Special Reference To Airlines

Dr. Pooja Upadhayay , Assistant Professor
Hinduja Collage, Astha, M.P

VB-2026-0011 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19710149

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Crumbling Bonds and Shifting Selves: Character Complexity Analysis, Impact of Time And Money In Dr. Sudha Murty’s House of Cards

Vibha Atre , Ph.D Research Scholar
Institute of Arts Humanities & Social Sciences SAGE University, Indore
Co-authors: Dr. Purwa Kanoongo

VB-2026-0012 Vol. 15 | Issue 2 April 2026 https://doi.org/10.5281/zenodo.19710550

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1 0

An AI-Based Occupancy-Aware Smart Energy Management System for Classroom Automation Using Computer Vision and IOT

Teena Yadav , Assistant Professor
Sage University, Indore
Co-authors: Anjali Dewda, Aryan Ahirwar

VB-2026-0013 Vol. 15 | Issue 2 April 2026 https://doi.org/ 10.5281/zenodo.19737528

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4 2

Effect of Cashback and Rewards Programs on Consumer Financial Behaviour

Akash Jaiswal , Lecturer
Jaycees Senior Secondary School, Chatarkhar, Mungeli, C.G.

VB-2026-0014 Vol. 15 | Issue 2 April 2026 https://doi.org/ 10.5281/zenodo.19858174

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1 0

Psychological Impact of Instagram Reels on Impulse Buying Behaviorsof Young Consumers

Akash Jaiswal , Lecturer
Jaycees Senior Secondary School, Chatarkhar, Mungeli, C.G.

VB-2026-0015 Vol. 15 | Issue 2 April 2026 https://doi.org/ 10.5281/zenodo.19860543

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Impact of Social Media Marketing on Purchase Decisions of Gen-Z Consumers

Akash Jaiswal , Lecturer
Jaycees Senior Secondary School, Chatarkhar, Mungeli, C.G.

VB-2026-0016 Vol. 15 | Issue 2 April 2026 https://doi.org/ 10.5281/zenodo.19737528

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